BRIEF
During this project, Vodafone’s requirements was to create a more uniform, recognisable and vibrant design language to be used across all 21 markets. The brief was to create a new website and brand toolkit that would host all digital assets needed.
In addition a new Design DNA had been recently conceptualised, and needed to be implemented and visualised in a way that not only felt fresh, but proved useful and inspirational for all the design teams worldwide.
MY ROLE
I was appointed as Design Lead, later moving onto Art Direction and Design Management over a two year period. My role involved commissioning and overseeing design, UX and build work ensuring that all external agencies were delivering to high standard, on budget and on-time.
DESIGNED FOR
Desktop